In a move that blends the physical world with digital innovation, convenience store giant 7-Eleven has taken a step into the world of non-fungible tokens (NFTs) by leveraging the Polygon network. 7-Eleven’s recent announcement of free Slurpee NFTs on Polygon has sparked interest within the cryptocurrency community.
Fusion Of Slurpees And NFTs On Polygon
With the “Find Your Slurpee Vibe” collectibles, 7-Eleven has found an intriguing way to combine the beloved Slurpee experience with the technology of NFTs. Leveraging the capabilities of the Polygon network, known for its scalability and low transaction costs, 7-Eleven aims to distribute these digital collectibles efficiently to its loyal customer base.
Marissa Jarratt, 7-Eleven’s Executive Vice President and Chief Marketing & Sustainability Officer, expressed the brand’s enthusiasm for delivering unique experiences, stating, “We’re always looking for new and creative ways to celebrate with our customers on our favorite day of the year. This year, we’re introducing our first digital collectible, ‘Find Your Slurpee Vibe.’ Perhaps it will even inspire future flavors.”
Exclusive to mobile devices, the Slurpee NFT creation process offers enthusiasts the chance to showcase their creativity. With a virtual Slurpee cup and four flavors to choose from – Cherry, Blue Raspberry, Pina Colada, and Summertime Citrus – collectors can concoct their dream Slurpee blend.
Once collectors have carefully filled their virtual cups, they face a crucial decision: claim their “Slurpee Vibe Digital Collectible” or start a new flavor exploration. Those satisfied with their creation can proceed to the next screen, where they will be prompted to provide their name, email address, and telephone number. A unique six-digit code will then be sent via email, enabling collectors to claim their exclusive Slurpee NFT.
However, there’s a catch: Unlike traditional NFTs, the 7-Eleven ‘Find Your Slurpee Vibe’ collectibles have a unique approach to ownership. These NFTs are licensed exclusively to the collector, preventing their storage, transfer, sale, or gifting to third parties, as outlined in the terms of service.
Remarkably, 7-Eleven’s venture into the world of NFTs follows a growing trend among retail giants, exploring the potential of blockchain technology to enhance customer engagement. Other notable brands are already leveraging the Polygon Network for their NFTs. The list includes renowned companies like Adobe, Starbucks, Adidas, Prada, The Walt Disney Company, Meta, Reddit and Draftkings.
MATIC Price At Crucial Point
Polygon (MATIC) has posted a remarkable 40% price gain since its local low in mid-June. At press time, the MATIC price traded just below the 23.6% Fibonacci retracement level at $0.7536. If the price manages to break above this level on the daily timeframe, there is a possibility that MATIC could move towards the 200-day EMA and the 38.2% Fibonacci retracement level, which would lead to a potential price rally of 22%.
Featured image from Josh Chiodo / Unsplash, chart from TradingView.com